Reach Out and Touch Somebody...well not like that

So have you ever been to a Dave Matthews concert? Better yet have you ever been to like 30 Dave Matthews concerts? If you have you've probably made friends along the way and shared a story of your favorite jam session over a brew or two. You probably call them to carpool to the next time Dave will be in town, and you're best bros for life! Right? But what happens when you start dancing in your lawn seat to "Trippin Billies" and lose your cell phone and all your numbers are lost!?!?! Well Radiohead, has fixed this problem.

Presenting the first social media website produced by an individual band. The band's Web-based merchandise outlet, W.A.S.T.E., has now expanded into W.A.S.T.E. Central, where fans who sign up can create their own profiles, post photos and video clips, invite friends to join and generally do the kinds of things they used to do on MySpace. A post from the site's administrators hinted, "We'll be adding plenty more bits and pieces in the coming weeks and ironing out any wrinkles or annoyances the best we can. Hope you find something interesting to play with."

In a day and age where bands don't make money off record sales (unless you do what Radiohead did) bands know the money is in the touring now more than ever. Creating a solid network through your fan base where they can trade set lists, sell Johnny Greenwood picks, and talk about which album is better OK Computer, or Kid A. It will be interesting to see how W.A.S.T.E. central does in the future, but be on the look out. Once again Radiohead is a step ahead of the competition.